What is the ‘point of sale’?

In the world of retail, the ‘point of sale’ is defined as the time or place at which a customer completes a purchase – and for retailers looking to level up their revenue, point of sale displays are the key. By harnessing best practices from the POS rulebook, store owners can elevate their business to a new level of profitability.

Professional point of sale materials give retailers the tools they need to tempt customers into making more purchases per visit – and can even convert interested window shoppers into new paying customers. At shop4pop.com, we specialise in superior quality point of purchase (POP) displays – with a range of unique products tailor-made to enhance your in-store experience.

By utilising a number of retail display stands and signs throughout your shop, you can harness the power of professional branding and maximise the success of every special offer, seasonal promotion and high-margin product.

Our point of sale (POS) displays

FSDUs: these free-standing display units are an ideal way to advertise impulse purchases, with a huge number of customisation options to help you make your POP display your own.

Dump bins: every state-of-the-art dump bin offers a double whammy of space-saving storage and professionally branded promotional space – with personalisation options galore.

Hanging signs: our high quality hanging banners and signs are a great way to get eyes on your latest offers – giving in-store promotions pride of place at an affordable price.

Display cubes: these flexible cubes are perfect as either standalone or stackable point of sale materials, bringing maximum attention to seasonal promotions and special offers.

Counter top units: whether you’re looking for counter top literature stands or bespoke leaflet holders, these compact and portable display units are sure to do the trick.

Totems and bollards: ideal for indoor or outdoor use, our high quality totems and bollard covers help retailers increase foot traffic and drive more customers to the point of sale.

Flyers: our professional printing solutions are perfect for store owners looking to print flyers online. Couple with shop4pop.com’s counter top units for the ultimate POS display.

Posters: available in a range of sizes and fully customisable, these cost-effective promotional posters give you the tools to advertise time-sensitive offers in the highest possible print quality.

Tent cards: particularly popular in bars and restaurants, our compact tent cards can be used across multiple service points to make your point of sale display more profitable than ever.

Show cards: our high definition show cards, whether large or small, help your point of purchase to make an impact with customers – with dynamic design options guaranteed to suit your store.

Shelf wobblers: printed on durable PVC and easy to attach, shop4pop.com’s nifty shelf wobblers are an eye-catching way to promote in-store deals and limited edition products.

Window clings: created using a superior self-cling film, these striking window displays come customised with your store in mind and are completely hassle-free.

Bespoke point of sale materials

shop4pop.com’s point of sale displays give you a practical and powerful way to advertise key products and special offers – but it’s your bespoke branding that takes these in-store materials to the next level.

Whether you want to customise one of our ready-made templates or upload your own unique design, every POS display can be personalised to incorporate your brand identity – and it couldn’t be easier to create a product that suits your store.