Are you bridging the gap between your online and offline customer shopping experience? July 10, 2015 0 comments Retailers run a real risk of widening the gap between their in-store shopping experience and their online shopping experience. This gap can impact performance in both locations as shoppers can consequently become confused and disloyal due to these conflicting experiences. With 86% of customers willing to pay more for an improved in-store experience, there’s a […] Read more